If only the entire real estate community would stage Manhattan apartments for sale! My thanks, this month, to the Rob Gross Team of Douglas Elliman who included a staging success story in their monthly newsletter.

Rob gets the impact of professional staging, bringing me in to his listing process whenever possible. Together we have great success stories. A recently staged property of garnered multiple bids and secured the owner a very nice offer, very close to the original ask price.  Before it was staged, Rob and his team worked tirelessly to market the loft as successfully delivered traffic to the property but could not get an offer. He approached the seller about Staging again and they seller decided to let ASNYC install one of our custom staging designs.  Within weeks, a deal was made that made both the Seller and the broker very happy! 🙂  Appearance does matter; Rob’s listing proved it yet again.

Tribeca Loft In Question —

This oversized closet with low ceilings was just wasted floor space . . . until we converted it into a playroom. We painted the floors white and added child-friendly art and toys. It got a lot of use during the open houses!

Without furniture, the buyers were too focused on the slight warping and discolorations in the floorboards. Our staging design gave them a lot of good stuff to focus their attention on instead. SOLD above ask!

Without furniture, the buyers were too focused on the loft’s quirky issues.   Our staging design gave them a lot of good stuff to focus their attention on instead.

The loft is in contract, and should be closing soon. This is just another of many results we have when we stage Manhattan lofts for sale.